Elevating Your Medical Brand: The Strategic Power of Digital Marketing in 2026
Discover how medical companies can leverage strategic digital marketing and branding to increase market share and patient trust in 2026.
Medical Marketing Conferences for the Fall of 2021
Fall is a great time for apple picking, pumpkin carving, and attending a medical marketing conference. We have compiled a list of medical marketing conferences that will take place in the coming weeks. Take the opportunity to network and brush up your medical marketing skills. SHSMD Annual Conference Sept. 19–22, 2021 in San Antonio, TX…
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2021 Brings a New Standard for Healthcare Marketing
Long gone are the days prior to Covid when patients seeking medical advice were comfortable with walking into the clinic. With so many getting sick, it became safer to look for medical recommendations online. And with the new Delta variant stirring up trouble, we can expect that people will continue to seek out advice online.…
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Its More Important Than Ever That Medical Entities Use Their Social Media To Distribute Correct Information
The pandemic changed things and it seems that many of these changes are here to stay. Due to the nature of the pandemic, people began to turn to the internet for their health advice. Now more than ever it is important that medical entities put out correct information on social media. Here are some tips…
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How to Tell It Is Time to Update Your Marketing
Its Older Than 2 years If you created your current marketing strategy more than two years ago or if you cannot recall when it was last updated, then it is time to look into updating it. Trends and styles are constantly changing. Look at the marketing material you currently have and ask yourself if it…
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Seasonal Marketing Tips for Your Practice
If you couldn’t tell from the allergies and pollen, the seasons have officially changed. If the weather changes every so often, why shouldn’t your marketing strategy? We have some tips for updating your marketing strategy for each season. Seasonal Emails Don’t feel like you have time to send out an email every month? Seasonal emails…
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How to Tell if Your Social Media Campaign Has Been Effective
Nowadays, everybody is on social media. To remain relevant, your practice should also be posting relevant, informative content to social media. To see the benefits social media can have on your practice, read our blog “How Social Media Can Help Build Your Medical Practice” But how effective is your social media campaign? We have some…
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Healthcare Marketing Conferences for Networking and Professional Development to Look Out for in 2021.
In the medical profession it is important to build your knowledge and personal brand. We have compiled a list of healthcare marketing conferences for you to do just that. Converse with professionals and peers either in person or through virtual meetings and get insight into trends for this year. Q1: January — March ACHE Congress…
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Should Your Practice Have a Blog?
We’ve said it before, and it still rings true. More and more people are looking to online sources for their medical information. To remain relevant in these crazy times it is essential you continue to post relevant content. One of the best ways to do this is a blog. If your practice does not have…
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Healthcare Marketing Trends to Watch for in 2021
It is officially a new year. One thing everyone can agree on is that 2020 did not go according to anyone’s plan. And as far as we can tell, the coronavirus will continue to be an issue in 2021. With that in mind we have compiled a list of medical marketing trends to look out…
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